B2B Marketing Intern (Demand Gen) H/F/N
Swile, France
Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
As mentioned in job details
Total Vacancies
1 Job
Posted on
Mar 7, 2022
Last Date
Apr 7, 2022
Location(s)
Job Description
Swile, is a French start-up created in 2017 by French serial entrepreneur Loïc Soubeyrand : Swile offers digital solutions for employee rewards and benefits (meal/food vouchers and corporate gifts) through a card and an app that also helps foster engagement.
We disrupted the traditional and outdated French paper meal voucher market and were able to gain significant traction. After mastering meal vouchers, Swile is now tackling new rewards and benefits (meal vouchers, corporate gifts, transportation and commuter benefits, vacation allowances and more) that will be stored and managed via a single account, card and app.
Our ambition is to enable employers to also improve their employees’ engagement and experience by recognizing key moments and milestones of their lives at work. As such, celebrations (birthdays and work anniversaries), money pots, team events, P2P payments among coworkers are brought together in a single app.
As of today, we have raised 11 million (Series A) in 2018, 30 million (Series B) in 2019, we completed a third round of fundraising (series C) of 70 million, spearheaded by Index Ventures, and a wondeful series D of 175 by Softbank.
After an in-depth study of the growth potential for Swile across global markets, the company is poised to expand into the Brazilian market this year as Brazil is the world’s largest employee benefits market and more generally the perfect place to develop our new HR features namely our Engagement offer.
As a key member of the growing Demand Generation Marketing Team, you will be focusing on the French market, working with the local marketing team to support our business growth.
The Demand Generation Marketing Team is responsible for creating and delivering to our prospects digital first, integrated marketing campaigns to generate leads and drive revenue for our sales team. We like to keep the Swile Effect in everything we do, so our campaigns are often innovative and creative.The Opportunity
We disrupted the traditional and outdated French paper meal voucher market and were able to gain significant traction. After mastering meal vouchers, Swile is now tackling new rewards and benefits (meal vouchers, corporate gifts, transportation and commuter benefits, vacation allowances and more) that will be stored and managed via a single account, card and app.
Our ambition is to enable employers to also improve their employees’ engagement and experience by recognizing key moments and milestones of their lives at work. As such, celebrations (birthdays and work anniversaries), money pots, team events, P2P payments among coworkers are brought together in a single app.
As of today, we have raised 11 million (Series A) in 2018, 30 million (Series B) in 2019, we completed a third round of fundraising (series C) of 70 million, spearheaded by Index Ventures, and a wondeful series D of 175 by Softbank.
After an in-depth study of the growth potential for Swile across global markets, the company is poised to expand into the Brazilian market this year as Brazil is the world’s largest employee benefits market and more generally the perfect place to develop our new HR features namely our Engagement offer.
As a key member of the growing Demand Generation Marketing Team, you will be focusing on the French market, working with the local marketing team to support our business growth.
The Demand Generation Marketing Team is responsible for creating and delivering to our prospects digital first, integrated marketing campaigns to generate leads and drive revenue for our sales team. We like to keep the Swile Effect in everything we do, so our campaigns are often innovative and creative.The Opportunity
- Make a big impact - We are building a ground-breaking global company.
- Gain expertise in Tech and B2B - You will be immersed in the exciting innovative French Tech environment
- Launch your career through learning from the best - You will be mentored and coached by senior leadership with high-caliber backgrounds
- Master best-in-market tools such as Pardot and Salesforce
- Closely work with demand generation managers on hands-on execution of automated marketing campaigns (mainly email marketing)
- Identify and solve, with the support of the Marketing Operations team, technical issues related to HTML templates or list segmentation.
- Analyse and segment Swile’s database of contacts to ensure campaign personalization and audience optimization. Targeting the right audience at the right moment is crucial in our strategy!
- Collaborate with the Marketing Operations team to optimize lead flow in our CRM.
- Support the planning and execution of automations to optimise how sales lead follow up on leads.
- Setup campaign audiences in our marketing automation tool, Pardot.
- Help on connecting data from different environments via connectors such as Zapier.
- Consolidate reports to monitor demand generation marketing performance, and support the team in using the data to make decisions and recommendations for future projects.
- Research new ideas, tools, and trends that will support our demand generation activity.
- Participate in creative brainstorm meetings with the DemandGeneration team: we want to bring creativity to our Demand Generation strategy
- Fluent in French - Good level in english
- Analytical skills
- Organizational skills and work well under pressure
- Knowledge in Slack, GSuite, Notion
- Nice to have: familiar with online marketing metrics amp; tools
- Dynamic, autonomous, curious and proactive, and like working in a fast-growing environment
- Test and learn attitude
- Excellent communication skills
- You like getting your hands dirty and learning new digital tools (Marketing automation, design tools...)
- You have an interest in coding (HTML...we use webflow, pardot...)
- You love data and drawing insights from it (You master Exel and V-Look ups ! )
- We are Team-Players: We succeed as a team! Learning, growing and taking off together is what drives us on a daily basis
- We are Doers: Being creative, curious, and wanting to build things with a test and learn mindset, this is who we are!
- We move Fast: The ability to be organized, adaptable and innovative to keep up with technological advancements in the market!
- We Stay Hungry: Our ambition has no limit, and this requires humility, questioning, and the will to always set the bar higher!
- We are A
Job Specification
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