Digital Marketing Intern (Paid Acquisition)
BlaBlaCar, France

Experience
1 Year
Salary
0 - 0
Job Type
Job Shift
Job Category
Traveling
No
Career Level
Telecommute
No
Qualification
As mentioned in job details
Total Vacancies
1 Job
Posted on
Jan 19, 2022
Last Date
Feb 19, 2022
Location(s)

Job Description

About BlaBlaCarBlaBlaCar is the world’s leading carpooling platform, created with one dream in mind: leveraging technology to fill the millions of empty seats on the road. We offer long- and short-distance carpooling as well as a bus marketplace, with the mission to become the go-to marketplace for shared road mobility.
Today, our community counts over 100 million travelers in 22 countries, creating a smarter, friendlier and carbon-saving transport network. Every year, our community saves 1.6 million tons of CO2e by sharing the road, equivalent to the CO2 emissions generated by Paris traffic in a year. But it doesn’t stop here our team of 250+ engineers is developing innovative algorithms to further unlock the potential of shared travel and multiply its impact.
We’re looking for people to join our journey people who care, who are driven by impact and innovation, and who want to thrive in a fast-paced entrepreneurial environment. We offer a flexible workplace where we count on each other to take initiative. So join the ride we can’t wait to see where it takes you.
Your mission
BlaBlaCar is looking for a Digital Marketing intern to join its Paid Acquisition team to work on all high impact channels (SEA, Facebook, Display, ASA, Youtube,...) for several countries. You will be joining a very skilled and motivated team whose goal is to accelerate BlaBlaCar’s growth via efficient marketing activities. You will be onboarded into BlaBlaCar first-in-class marketing strategy and operations, and you will be able to play a key role in optimizing marketing performances to reach our activity and ROI-related objectives as well as increasing our brand awareness.
Your responsibilities
  • Contributing to the country marketing strategy by developing our online marketing channels (Facebook Ads, Google Ads, Bing Ads, Yandex, Youtube, and others)
  • Running AB tests, proposing iterations, monitoring results to improve our best practices
  • Reporting and analyzing weekly and monthly performances
  • Benchmarking competitors' activities on a regular basis
Your qualifications
  • You are passionate about data with a strong interest in the digital marketing space
  • You are familiar with online marketing metrics (CAC, ROI, etc) as a plus
  • You are fluent in English amp; French
  • You are rigorous and well-organized
  • You have excellent communication skills, you’re humble, and you enjoy sharing amp; learning from others
  • You are enrolled in a bachelors or masters program, available for a 6-month internship with start in March 2022 at the latest)
  • Nice to have: First experience in a similar field through previous internships
If you don’t meet 100% of the qualifications outlined above, tell us why you’d still be a great fit for this role in your application!What you'll learn
  • How to make market recommendations based on company data
  • How to run and optimize digital marketing campaigns
  • How to work with business and marketing metrics: GMV, ROI, CVR, CTR etc.
  • How to create and run incrementality and AB tests
What we offer
  • An international environment: over 35 nationalities across 7 countries: Brazil, France, Germany, Poland, Russia, Spain, and Ukraine.
  • A flexible workplace: with our hybrid remote setup and family-friendly policies, we are masters of our own schedules and work-life balance, no questions asked.
  • A culture of sharing: 360 onboarding weeks, weekly team-all BlaBlaTalks to learn about what other teams are up to, Qamp;A sessions with our leadership, shared company KPIs, ‘Fail, Learn, Succeed’ moments where we destigmatize and share moments of failure with others.
  • Innovation: Coding Nights to pitch ideas outside our roadmap and make dev’ dreams come true, weekly Product amp; Tech Demos and blogs to share engineering stories, access to top conferences across Europe.
  • Impact: building a product that has a real impact on society and the environment, and sharing an office culture that prioritizes low-waste and eco-friendly practices.
  • People-first: wind down from work at our weekly breakfasts and afterworks, or show off your talent at our annual BlaBlaShow.
  • Shared company principles that guide us in our everyday decision-making and bring us closer to our goal. Find out more about our BlaBlaPrinciples.
Your future benefits
  • Tailor-made remote policy: up to 4 days working from home, at least 1 day working from our office in Paris city-center
  • 1000 to 1200 euros per month
  • Holidays: 1 day off per month
  • Trainings amp; career development programs
  • Free carpooling amp; bus-rides wherever whenever
Interested in joining the ride? Our hiring journey:
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Job Specification

Job Rewards and Benefits

BlaBlaCar

Information Technology and Services - Paris, France
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